If long-established, well known brands are already in the top spots in the results pages, then competing with them could be tricky without AdWords. With the Google algorithm (perhaps particularly the new Penguin update) giving weight to well-known brands, and long-established websites, knocking them off the front page may seem completely out of reach. The only way to compete may be to invest in seo and pay an online marketing agency a lot to do it. If you are selling expensive products which involve a lot of consumer browsing time, then this may be a worthwhile investment. However, if you are selling products like flowers and luxury chocolate boxes, then AdWords may be the worthwhile way to go. 1. Putting ads in e-mail messages. 2. Delivering e-mail messages to get new buyers and to convince them to buy the business's products or services. 3. Sending e-mail messages to improve existing client relationships and also to encourage loyalty and repeat business. Yet another approach of marketing that's beginning to gain attention today is mobile marketing tours. This sort of marketing and advertising is completed by actually taking your brand on the highway. This is via a mixture of technology, logistics, and strategy. This is a technique that truly brings your brand to buyers, giving them an experience plus a memory which will surely leave a mark, and with any luck , encourage them to purchase your products or services.